Excellent Mobile Marketing Ideas For Your Business
Every where you go, you can see someone using their cell phone. Many times they are not using it to talk, but to search the Internet, download an application or use a social networking site. Why not use that knowledge to grow your business? Here are some mobile marketing tips that are sure to get you going.
If you are using mobile marketing to inform customers of events and happenings, send them a reminder about the event. Make your reminders timely, a couple of hours before the event, not two or three days before it for best results. People have busy schedules and sending reminders too early does not work.
To pull in new customers, send out SMS messages. In your message, ask people to sign up for your text messaging list. You can send them updates about sales, new products, or other services periodically. Texting is becoming more popular by the day, and it's a great way to send out information. Keep the messages short, and don't send them out too often, otherwise many potential customers will cancel the service.
Allow your subscribers the option to opt-out of receiving your texts. The format of your messages should automatically include an “opt-out” set of instructions or sentence. You need to use words that get the message across that they can get out of your messages. This includes words like “UNSUBSCRIBE” and “STOP.”
Do not transfer one of the huge failings of social media to your mobile marketing, by sending out random text and status updates. The evidence clearly shows that most people despise random updates to their mobile devices, and it is a sure way to ruin something that you are working hard to build.
Perhaps mobile users would like to be treated a little better than the average user, and perhaps you could make them feel as if they're getting a little extra by subscribing to your mobile site or app. You can offer special rewards just for mobile users in order to increase the mobile side of your business.
Develop a presence on Foursquare and Google Places as a mobile marketer. These location-based pages are absolutely huge and can really help you to increase your overall web presence. Never neglect to use location-based networks. Just because the web is global doesn't mean you shouldn't also focus your efforts locally.
When using a mobile marketing camping for your business, be as transparent as you possibly can. Identify yourself as clearly as possible right in the beginning and also the brands you are associated with. People want to feel secure and trust the marketing that is coming to their personal devices so you have to be transparent and let them know who you are.
You realize how many people are using cell phones, blackberries, or any type of mobile device and how much you can use that to help your business grow. Apply all the advice that you have learned in this article to really make your business launch quickly to the next level. Use the mobile market to save your business.